Servercrib provides strategic software solutions to a diverse range of clients across Nigeria, specializing in the real estate and banking industries. Our innovative approach and dedication to excellence have established us as a trusted partner in the industry. We are looking for a dynamic and experienced Software Product Marketer to join our team and drive the marketing efforts for our cutting-edge software products.
As a Software Product Marketer at Servercrib, you will be responsible for developing and executing marketing strategies that effctively promote our software products. You will work closely with our product development, sales, and customer support teams to ensure our products meet market demands and achieve commercial success. Your role will be pivotal in increasing product awareness, adoption, and customer satisfaction.
This position is both creative and rigorous by nature you need to think
outside the box. We expect the candidate to be proactive and have a "get it done"
spirit. To be successful, you will have solid solving problem skills.
Responsibilities
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Develop and implement comprehensive marketing strategies for our software products.
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Conduct market research to identify target audiences and understand their needs and preferences.
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Create and manage marketing campaigns across various channels, including digital, social media, email, and content marketing.
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Collaborate with the product development team to understand product features and benefits, and translate them into compelling marketing messages.
- Produce high-quality marketing materials, such as brochures, product guides, blog posts, and case studies.
- Monitor and analyze the performance of marketing campaigns, and adjust strategies as needed to achieve desired outcomes.
- Work with the sales team to develop sales enablement materials and support lead generation efforts.
- Stay up-to-date with industry trends and competitor activities to identify new marketing opportunities.
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Build and maintain relationships with key industry influencers and partners.
Requirements
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Bachelor’s degree in Marketing, Business Administration, or any related field.
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Proven experience in software product marketing or a similar role.
- Perfect written and oral English
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Strong understanding of marketing principles, strategies, and best practices.
- Proficiency in digital marketing tools and platforms, such as SEO, PPC, social media, and email marketing.
- Ability to analyze data and derive actionable insights.
- Creative thinking and problem-solving skills.
- Strong project management and organizational skills.
- Ability to work independently and as part of a team.
- Knowledge of the real estate and banking industries is a plus.
Nice to have
- Experience in ERP Software
- Experience in Software Banking Software solution
- Google Adwords experience
- Strong analytical skills
- Experience in various software demos
- Highly creative and autonomous
What We Offer:
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Competitive salary and benefits package.
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Opportunity to work with a talented and dedicated team.
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Flexible work environment with remote working options.
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Continuous learning and professional development opportunities.
- Create content that will help our users on a daily basis
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Chance to make a significant impact on the success of innovative software products.
Our Product
Benefits of working with us
Each employee has a chance to see the impact of his work.
You can make a real contribution to the success of the company.
Several activities are often organized all over the year, such as weekly
sports sessions, team building events, monthly drink, and much more
Salary Bonuses
A full-time position
Attractive salary package.
Constant Trainings
12 times / year, including
6 of your choice.
Career Development
Opportunity to upgrade your career through our various career development programs
Vacation Opportunities
Fruit, coffee and
snacks provided.
